What to See at the Mid-America Trucking Show 2024

Louisville’s famous annual trucking manifestation, the Mid-America Trucking Show (MATS), gathers almost 100,000 visitors from around the globe each year. With those numbers, it is considered the biggest trucking trade show in the world. Through various parades, truck competitions, presentations, and concerts, MATS attracts an enormous amount of international attention and remains the favorite destination for truckers, year in and year out.

Attendees of this year’s Mid-America Trucking Show (March 21-23) can expect a blend of engaging activities, delicious food, live rock performances, and more. If you’re considering visiting MATS, these are some of the exciting events you can’t afford to miss:

Truck Pulls

This year’s truck pull competition at MATS will feature diverse types of trucks, such as hot rod semis, mini rods, pro stock tractors, and others. The elite drivers from all around the United States will gather to display the strength of their carefully manufactured, monstrously powerful vehicles. The entertainment is guaranteed!

PKY Truck Beauty Championship

The best truck builders will showcase their outstanding custom trucks in the 32nd edition of the PKY Truck Beauty Championship. Not only will you be able to see the coolest trucks in all of North America but you’ll also have an opportunity to watch the amazing light show, the “Circle of Champions”, and the awards ceremony!

Concert & After Party

If you’re a fan of listening to quality country rock while cruising the American highways, you will surely enjoy the Steel Woods gig at the MATS scene! And before they step onto the stage, you’ll be able to listen to Tony Justice, one of the nation’s most talked about independent artists, whose music is known for its genuine trucking vibes. 

40+ Educational Sessions

Whether you’re a truck driver or a fleet owner, you will surely benefit from numerous educational sessions at MATS. The experienced trucking experts will talk about the latest industry trends, new technology, predictions for the future, and other topics of interest.

Ride & Drive

Want to get behind the wheel of some of the latest truck models? MATS Ride & Drive program will give you the possibility to test drive the Kenworth W990 and 5880 for free! To be eligible to participate in this event, you need to sign up at the Kenworth booth #32025 and you have to possess a valid CDL.

Conclusion

Apart from pure entertainment, the Mid-America Trucking Show will also allow you to establish valuable connections with industry professionals, fellow truckers, and potential employers. Considering the number of visitors and activities, there is no wonder why many truckers have MATS marked in their calendars as a “can’t miss event”. Make sure to pay a visit!